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In The News

December 21, 2017

AdWeek’s Best Outdoor Ads of 2017

37.5 Technology Billed as the world’s most remote pop-up store, “The Cliffside Shop” appeared one day…
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November 30, 2016

Go Ahead, Get Sweaty. Microparticles Can Cool You Down.

Technical fabrics can accomplish marvelous feats. You can buy workout clothes that stay dry longer,…
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October 28, 2016

Sun Mountain Introduces New Top-of-the-Line Golf Rainwear

Sun Mountain has a new top-of-the-line collection of golf rain gear for 2017 called Elite…
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October 27, 2016

Three Brands to Wear Underneath Men’s Athletic Shorts

New technology is making specialty gym underpinnings a must MISSION VaporActive is another leader in…
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September 2, 2016

@FGCU_MSoccer Unveils 2016 Third Kit At Eagle Revolution

FORT MYERS, Fla. – The FGCU men's soccer team unveiled its new uniform from INARIA…
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August 10, 2016

Pacific Coast Feather Company Team with Cocona

Will launch performance down products under ComfortMax banner with 37.5 technology August 1, 2016 Seattle…
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June 30, 2016

Natural Performance

“Unlike conventional wicking, 37.5 technology is all about preventing sweating in the first place,” he says. “It…
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June 22, 2016

MR Mag – 37.5 Brand Showcase Recap

Numerous brands, including Tommy Bahama, AWEARNESS Kenneth Cole, Victorinox, Carhartt, MISSION Athletecare, Point 6, Bauer Hockey…
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June 6, 2016

Study Shows 37.5 Technology Increases Athletic Efficiency

Jeff Bowman, chief executive officer of Cocona Inc., said “we’re just scratching the surface” of…
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May 31, 2016

Couture in Orbit: Future wearable tech from ESA’s space-inspired fashion show

It's after hours at the Science Museum and the European Space Agency's fashion show is…
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May 31, 2016

From Coffee Grounds to Couture, Food Waste Transforms Into Fashion

The United Nations Environment Programme estimates that 1.3 billion tons of food go to waste each…
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May 25, 2016

Mission Athletecare CEO Josh Shaw Discusses Vaporactive ft 37.5

Unlike many competitors, Mission Athletecare is making strides in the sports industry that have never been…
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May 16, 2016

Couture in Orbit: Particle Physics for Clothes

37.5 technology – named for the optimal human body core temperature (in celsius) and the…
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May 9, 2016

Mission Athletecare Launches VaporActive Cooling Collection

Mission Athletecare is going after Under Armour. The athletic products brand, which was founded by…
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April 13, 2016

Tommy Bahama Using 37.5 Technology in Island Zone Collection

Tommy Bahama Using 37.5 Technology in Island Zone Collection Tommy Bahama is introducing a new…
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November 11, 2015

What’s in Your Jacket? 37.5® Technology and Latest Fabric Trends

What's in Your Jacket? 37.5® Technology and Latest Fabric Trends What's in Your Jacket? Incredibly…
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November 4, 2015

Esquire’s Big Black Book: 10 Greatest Man-Made Materials

Esquire's Big Black Book: 10 Greatest Man-Made Materials 37.5® Technology was featured as one of…
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September 30, 2015

37.5 Partners with Pacific Coast Feather: Performance Bedding Coming to You Soon

37.5 Partners with Pacific Coast Feather: Performance Bedding Coming to You Soon 37.5® and Pacific Coast…
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August 17, 2015

New York Post: Futuristic fabric makes casual clothing cooler

New York Post: Futuristic fabric makes casual clothing cooler - New York Post In high-tech…
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July 28, 2015

37.5® and Carhartt Announce Partnership for High-Performance Work Wear

37.5® and Carhartt Announce Partnership for High-Performance Work Wear Cocona Natural Technologies, maker of 37.5®…
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June 8, 2015

Faces Apparel Debuts Clothing Line ft. 37.5 Technology®

Faces Apparel Debuts Clothing Line ft. 37.5 Technology® Faces Apparel is taking a high-tech approach…
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May 6, 2015

Keeping His Cool: Jeff Bowman has a new adventure: 37.5

Keeping His Cool: Jeff Bowman has a new adventure: 37.5 Jeff Bowman is tan and…
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April 15, 2015

Mission 14 6 Summits Challenge Adventurers outfitted in 37.5® Technology

Mission 14 6 Summits Challenge Adventurers outfitted in 37.5® Technology It is rare that an…
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January 30, 2015

Cooling Trend: Tech firm Cocona Inc. aims to give performance products the power to keep Customers comfortable

Cooling Trend: Tech firm Cocona Inc. aims to give performance products the power to keep…
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January 30, 2015

37.5® Appoints New General Manager, Europe

37.5® Appoints New General Manager, Europe We are pleased to announced the appointment of textile…
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December 12, 2014

Seven Fabrics featuring 37.5™ Technology Selected for ISPO Textrends

Seven Fabrics featuring 37.5™ Technology Selected for ISPO Textrends ISPO Textrends 2015 announced that Cocona…
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November 20, 2014

Gear Patrol: 100 Greatest Products on Earth – Redington SonicDry Fly Wader

Gear Patrol: 100 Greatest Products on Earth - Redington SonicDry Fly Wader Breathable waders made…
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November 20, 2014

WWD: Outerwear Brands Go High-Tech

WWD: Outerwear Brands Go High-Tech Women’s Wear Daily: Outerwear Brands Go High-Tech “Technology is completely…
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October 9, 2014

Performance Sports Group Extends Exclusive Partnership to Utilize 37.5™ Technology

Performance Sports Group Extends Exclusive Partnership to Utilize 37.5™ Technology EXETER, N.H. - October 2,…
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August 21, 2014

37.5™ Announces Key New Account Directors

37.5™ Announces Key New Account Directors 37.5™, the high-performance technology that helps power many of…
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June 24, 2014

37.5 Bowman zählt auf Branscum

37.5 Bowman zählt auf Branscum Der US-amerikanische Aktivpartikelhersteller 37.5 begrüßt Scott Branscum als neuen Executive…
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May 27, 2014

37.5™ technology is certified ‘skin friendly’ and ‘hypoallergenic’

37.5™ technology is certified ‘skin friendly’ and ‘hypoallergenic’ The Hohenstien Institute has certified 37.5 fibre…
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May 6, 2014

37.5 appoints former Tumi Apparel president as EVP

37.5 appoints former Tumi Apparel president as EVP “Scott’s exceptional track record of transforming brands…
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May 1, 2014

37.5’s Sales Executive Branscum to Scout New Markets

37.5's Sales Executive Branscum to Scout New Markets 37.5/Cocona Natural Technologies announced that it is…
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April 11, 2014

2014 Freeride World Tour Champion: Emilien Badoux

2014 Freeride World Tour Champion: Emilien Badoux Congratulations to Emilien Badoux on winning the 2014…
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March 3, 2014

A Truly Breathable Snowboarding Jacket

A Truly Breathable Snowboarding Jacket Men's Journal, February 28, 2014 Thanks to vents and a…
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February 26, 2014

To make the sale, this clothing company turned to tech

To make the sale, this clothing company turned to tech Fortune, February 26, 2014 By…
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February 14, 2014

The Technical Clothing Arms Race at Outdoor Retailer

The Technical Clothing Arms Race at Outdoor Retailer Men's Journal, February 14, 2014 By Chad…
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December 20, 2013

Will ‘37.5’ be a magic number in outdoor apparel-and in bed, too?

Will '37.5' be a magic number in outdoor apparel-and in bed, too? Upstart Business Journal,…
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December 9, 2013

Fabric Technology Leader Cocona Inc has a New Name: 37.5™

Fabric Technology Leader Cocona Inc has a New Name: 37.5™ Climbing Gear Reviews, December 5,…
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November 21, 2013

Outdoor-Apparel Fabric Maker Changes Brand-To A Degree

Outdoor-Apparel Fabric Maker Changes Brand-To A Degree By Beth Potter BOULDER – Those who like…
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October 26, 2013

Redington Super Dry Fly Waders Win “Best New Technology” from Fly Fisherman 2014 Gear Guide!

Redington Super Dry Fly Waders Win "Best New Technology" from Fly Fisherman 2014 Gear Guide!…
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